Shopbop Insider

Wednesday, September 5th 2012

Exclusive Short Film: Shopbop’s Launch Pad


Shopbop’s exclusive short film, Launch Pad, premiered today, along with an exclusive video game.

We’re serious about fashion, but that doesn’t mean fashion has to be serious. Watch as favorite designers Chris Benz, Thakoon, Alice + Olivia’s Stacey Bendet, and Rachel Roy ready themselves to be catapulted into the stratosphere, straight to the doors of happy Shopbop shoppers. And keep an eye out for cameos from a few of our industry favorites, including June Ambrose, Phil Oh, Leandra Medine, and the ladies of DANNIJO jewelry.

Then, when you’re done with the film, head over to our exclusive game, where you’ll fling fashion avatars at Shopbop boxes to score points. This writer pulled off a score of 20,500 this morning. Can you beat it? Tell me in the comments.

--Amie

Tuesday, September 4th 2012

Where My Shoes Have Been: San Francisco


Rachel is wearing See by Chloé boots (black sold out).

With such a travel-savvy group here at Shopbop, the only thing harder than picking what to wear, is picking where to visit. Next up on the list? San Francisco. Stylist Rachel packed her bags and headed west to the City by the Bay.

Since the weather in San Francisco is a bit cooler, I jumped at the chance to get new fall boots, and these cuffed See by Chloé boots have been on my have-to-have list for way too long. They ended up being the perfect shoe for the hilly city. I wore them for lunch by the marina, sightseeing at Lyon Street Steps, shopping with my sister, and even with tights and a dress for cocktails. I can’t wait to go back!

--Rachel

Shop designer boots.
Shop See by Chloé boots
.

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Monday, September 3rd 2012

Meet the Model: Sheila Marquez


Photo courtesy of Sheila Marquez.

Our models are a part of the Shopbop family, and each one is as fun and friendly as she is gorgeous. In this feature, we’ll introduce you to some of the familiar faces on the pages of Shopbop. Today, meet Sheila Marquez, face of our Fall Jean Edit and Cut25 by Yigal Azrouël lookbook.

Your name: Sheila Marquez

Your nickname: Moio

The place you call home: Vitoria, Spain.

How long you’ve been modeling: 6 years.

What you did last night: Went out for Mexican with friends.

Your must-have beauty item: Coconut oil.

Craziest thing in your bag: Underwear.

Your last purchase: Maison Martin Margiela booties.

Your go-to hangover cure: Green juice, a lot of water, and a steam room.

Your secret talent: Cooking! My specialty is seafood paella.
[Editor’s note: check out a snap of Sheila’s amazing paella here.]

The place you’d most like to visit: England.

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Saturday, September 1st 2012

Shopbop Launches…

A preview of the big things we have in store for you next week. Check out the video, then check back on Wednesday, September 5!

Friday, August 31st 2012

Fashion’s Night Out with Shopbop Senior Stylist Aya Kanai


Ohne Titel jacket, FNO tee, T by Alexander Wang skirt, 3.1 Phillip Lim bag, Maison Martin Margiela ring, Elizabeth and James booties.

Wrapping up our Fashion’s Night Out 2012 interviews with industry experts, we posed a few FNO-related questions to Senior Stylist Aya Kanai, the newest addition to the Shopbop styling team. Here’s what she had to say:

SHOPBOP: What are you most looking forward to for this year’s FNO?
AYA KANAI: I’m a fan of illustration and graphic novels, so I’m looking forward to checking out the 3.1 Phillip Lim event. The brand is launching “Kill The Night,” an original comic book co-written by the designer and John Ostrander and drawn by Jan Duursema of Star Wars comic book fame. It’s such a cool idea!

SB: Where will we be able to find you throughout the course of the event?
AK: I’ve learned to pick a neighborhood and stick to it—I usually hang out in Soho. Trying to get to different neighborhoods will leave you trapped in transit for the evening rather than having fun!

SB: Perhaps the most important question: what are you planning to wear?
AK: FNO is a great evening to wear my favorite new pieces for fall. I just got a cool Theyskens’ Theory backpack and J Brand leather pants.

SB: And finally, what would we find in your Fashion’s Night Out survival kit?
AK: My Metrocard! I don’t bother trying to get a cab. There are NONE!

Check out all our FNO 2012 coverage.
Browse the FNO Boutique.

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Thursday, August 30th 2012

Fashion’s Night Out with Rebecca Minkoff


Rebecca Minkoff jacket, pants, and shoes; FNO tote; A.L.C. bracelet.

Continuing our celebration of Fashion’s Night Out 2012, we took a moment to ask designer Rebecca Minkoff about fashion’s biggest party.

SHOPBOP: What are you most looking forward to for this year’s FNO?
REBECCA MINKOFF: I just love walking around the city and seeing the excitement of all the people enjoying the store parties.

SB: What will you be wearing this year?
RM: I’m not sure yet, but I know I’ll have on comfortable shoes and a lot of good jewelry!

SB: Can you share a favorite FNO memory?
RM: I loved my event last year. We did a braid bar, and the line wrapped around the store’s floor!

Check out all our FNO 2012 coverage.
Browse the FNO Boutique.

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Tuesday, August 28th 2012

Fashion’s Night Out with Solange Knowles


Kelly Wearstler jacket, Holst + Lee necklace, FNO tee, Rebecca Minkoff pants, DVF shoes, Madewell bag.

Fashion’s Night Out 2012 is just over a week away—the event takes place on Thursday, September 6, this year. Last week, we asked a few industry pros to build their FNO look using pieces from our Fashion’s Night Out boutique. This week, they’re sharing highlights from FNOs of the past, as well as tips to make it through the busy night. First up: DJ, fashion plate, and sister to Beyoncé, Solange Knowles.

SHOPBOP: What is your favorite Fashion’s Night Out memory?
SOLANGE KNOWLES: I DJed at Roberto Cavalli two years ago. It was really laid-back and super chill, which is my favorite kind of anything. And I got to keep the outfit— always a plus!

SB: What’s your go-to party outfit?
SK: There’s no such thing! It’s all about your vibe and what you’re feeling. I like to keep things unfussy, but not necessarily effortless-looking. Anything in a great color or print achieves this.

SB: What’s in your Fashion’s Night Out survival kit?
SK: Relatively comfy shoes, my ’82 Nikon camera, a camera bag (Madewell makes a cute one), and, truth be told, a nice glass of champagne.

SB: And finally, what are some must-have songs on your party playlist?
SK: Million Dollar Bill by  Whitney Houston, Adorn by Miguel, 110% by Jessie Ware, and Round of Applause by Waka Flocka Flame.

Browse the FNO Boutique.

Monday, August 27th 2012

Meet Shopbop’s New Fashion Director: Treena Lombardo


Meet Treena Lombardo, Shopbop’s new fashion director. Treena spent 17 years working under some of Condé Nast’s top mastheads—Vogue, Jane, W, and Allure—before joining the Shopbop team, and we couldn’t be happier that she’s here. I stole a few minutes from Treena’s very busy schedule to learn more about her, what she has in store for Shopbop, and her plans for fashion’s biggest fête, Fashion’s Night Out.

Amie: First, tell me a little about how you got into fashion.
Treena: My grandmother was a really talented seamstress. She read Women’s Wear Daily, and she always had the paper out for us to look at when we came over. My mom also sewed clothes and had a great sense of style. I definitely got into fashion through the two of them.

Amie: What’s your favorite thing about working for Shopbop so far?
Treena: I love the pace, and how quickly everything moves here. I love all the people who work for Shopbop. I think it’s the smartest organization that I’ve ever worked for. And I love the Madison, Wisconsin, element. The company is so genuine.
[Editor’s note: Shopbop was founded in Madison, Wisconsin, and its corporate office and warehouse call the city home.]

Amie: What have you enjoyed working on most?
Treena: We’ve been working really, really hard to get the new site looking its best and creating a lot of stories for that. I’m excited that with the redesign we’ll have more opportunities to create great content for our Shopbop girl.

Amie: Are there any exciting collaborations coming up with any of your favorite designers?
Treena: I did a Weibo interview with Derek Lam last week, where we chatted live with some Chinese customers. That was great. I’ve known Derek for over ten years now, and I was really excited to work with him. Chris Benz is a good friend of mine, and we have an exciting project coming up with him as well. It’s all a lot of fun. Sometimes I can’t believe I get paid to do it.

Amie: Now, let’s talk Fashion’s Night Out, coming up in New York on September 6. What are you most looking forward to this year?
Treena: FNO is like the first day of school for fashion folks. I’m looking forward to seeing all of my industry friends, hearing about their summer vacations, and getting chummy again before the upcoming fashion month.

Amie: What are your must-stops for the night?
Treena: Bon Appetit is fêting Chris Benz, so that will definitely be one to hit. The Meatpacking District is going to be insane! The DVF store there will be a great stop for people-watching.

Amie: What’s your go-to FNO outfit?
Treena: I just bought my FNO T-shirt from Shopbop! I’m going to keep it simple and wear it with jeans and Ash wedge sneakers because it’s going to be impossible to get a cab, and heels and the subway just don’t mix.

Check out some of Treena’s picks.

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Friday, August 24th 2012

How to Wear Leather Shorts


On Phoebe: Helmut Lang blazer, A.L.C. top, Marc by Marc Jacobs necklace, Theyskens’ Theory shorts, Alexander Wang pumps. On Karina: A.L.C top, Theyskens’ Theory shorts, 3.1 Phillip Lim pumps.

The rich textures of fall are slowing seeping into our wardrobe rotations here at Shopbop. Leather is a seasonal favorite, so we asked two of our lovely stylists to create looks for each other anchored in black leather Theyskens’ Theory shorts.

Karina on Phoebe:
“I love the way a pop of black leather adds edge, balancing out an ultra-feminine look. The give a ladylike blush A.L.C. top with a preppy Marc by Marc Jacobs collar necklace a modern, fresh twist. Now, I know showing a lot of leg can be intimidating, but a flattering, pointed-toe pump will keep you feeling confident.”

Phoebe on Karina:
“Leather shorts can look tough, so I thought this feminine paisley A.L.C. top would be a great counter, especially when the shorts are worn in a boyish, uncuffed way. Graphic 3.1 Phillip Lim pumps bring out the tones in the shirt and shorts, and a structured blush clutch adds just a hint of color.”

--Libby S.

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Friday, August 24th 2012

New Line to Know: Nonoo by Misha Nonoo


Launched by designer Misha Nonoo in fall 2011, Nonoo offers timeless pieces that function independently of any trend. The young label has already become known for its sculpted shapes and perfect fit, two characteristics that earned its designer the Fashion Group International Rising Star Award for Women’s Ready-to-Wear. We spoke with Misha about her collection, her inspiration, and Nonoo’s Hollywood future.

Shopbop: How would you describe your label to someone who’s unfamiliar with it?
Misha Nonoo: Nonoo is for the woman who loves fashion but doesn’t define herself by it. She is too sophisticated to be dominated by trends. For me, it’s about lifestyle. I strive to create for women who want clothes to wear in every aspect of their lives—from day to evening, for work and travel, and at her most relaxed, as well as her most festive moments.

SB: What is the Nonoo aesthetic?
MN: Refinement matched with whimsy; prettiness that is grounded in the practical. Fit and detail are probably the most important elements to me because I believe they are what turn a great piece into a treasured favorite. I strive to create pieces that work as hard and feel as indispensable as the most basic items, but allow the wearer to express herself, to stand out in an elegant way that embraces her own personal style.

SB: You were raised in London and produce your line in Manhattan. How do these two worlds come together in your collections?
MN: London and New York share an incredibly international backdrop, and they're both influenced by nearly every culture the world has to offer. I love the creative energy of New York mixed with my traditional British heritage. Having those two cities in my background allows me to think globally, and to not be shy about applying an eclectic mix of inspirations.

SB: Tell us a little about the color palette for the fall/winter 2012 collection. You used mostly neutral hues, with shots of deep green and red.
MN: The collection was inspired by the French actress and style icon Anouk Aimée. I wanted to convey the depth and mystery that she symbolizes for me, so I relied on these subtle colors mixed with jewel tones that felt timeless, sophisticated, and profound.

SB: What’s next for Nonoo?
MN: Right now, I am working on pieces for a major Hollywood feature film, which I am very excited about. I always base my own collections on a character in my mind, but to work with actual characters made flesh and born from someone else’s vision is an exciting challenge.

I’ve also begun working with a few actresses on dresses for the Emmys, which is a process I have really enjoyed. I designed my own outfits for my civil and religious wedding ceremonies earlier this year, so I feel attuned to the experience of designing for a particular moment, creating a special mood.

Shop Nonoo clothing.

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