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Thursday, December 18th 2008

How I Shop shopbop

The Latest by Kate, Fashion Director

(See end of post for image details.)

When I’m looking for inspiration on shopbop there are a few tactics that never fail me.

If I’ve got a yen for something specific, the search function is a good place to start. That I can custom-make different assortments just by typing in some key words often leaves me feeling so amused, like I’ve discovered a secret weapon. Try entering some words that are synonymous with your style and see what pops up! For instance, I love the edgy assortment of sweaters, shoes, jewelry, handbags, and dresses that come up when I enter "studs." And "peace" led me to some really cool apparel and jewelry with peace signs incorporated in their design. This tactic also works well if you’re searching for a specific color like "purple" or "charcoal.”

While that's really fun and all, if your mind is blank and you’re itching for some style inspiration, leave it to our expert stylists and merchandisers!

Shopping by trend is by far my favorite way to shop on shopbop. The assortments are so creative and inspiring. My favorite Winter Trend category is Look to Russia. The items are so rich and luxe-feeling but also have this really eclectic vibe. Mixing and layering the pieces I see on the different pages presents endless possibilities for outfits that feel so exotic and chic. Almost like I could be the next Bond girl who gets wisked away to Russia for 24 hoursnot nearly enough time to sport all these cozy, stylish ensembles!

Charlotte Ronson—Faux Fur Bolero
Nanette Lepore—Joy Luck Top

LaROK—Velvetine Ruched Leggings

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