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Tuesday, July 21st 2009

first fashion

Our Favorites from What's New
The newness at shopbop keeps on coming. In addition to a reenergized website (don’t you just love those larger product pics?), an influx of new brands continues to spice up What’s New.

I admit, my denim repertoire turned to the dark side a long time ago, but I’m also a believer that head-to-toe black can look a tad severe. This light-wash, paint-splattered pair by JET Jeans (dubbed Hollywood’s hottest denim thanks to its It-girl fan base) will provide cool contrast to an onyx off-shoulder top and studded ankle boots. JET Jeans – Splatter Skinny Jeans


With care instructions that read “Wash in the ocean. Hang on a palm tree to dry,” Jen’s Pirate Booty is a gypsy-chic line that channels the charm of Captain Jack Sparrow. Here, the bewitching enchantment of my favorite ’70s frontwoman comes to life. Jen’s Pirate Booty – Stevie Dress


We can all use a lazy fleece Sunday. I’ll do my loungin’ with this artsy, SoCal-cool phenom. FREECITY- FREECITY Sweatpants

New designers galore to adore in What’s New.

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