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Friday, June 28th 2013

She’s The Bop: Harley Viera-Newton

Harley Viera-Newton has spun records for Beyonce, played guitar for Phillip Lim, posed for DKNY and Dior Beauty, and—most recently—mastered the art of making a rainbow cake. (She's also a certified friend of Shopbop, even helping us host the Brit Awards party in London!) Now the DJ, musician, model, and Egyptologist (seriously, that's her degree from NYU) takes a break from her busy summer fashion schedule to enter the legendary Shopbop Inquisition. Is she ready? (Can anyone ever be?)

FARAN KRENTCIL: You grew up playing guitar, but when did you actually start DJing?
HARLEY VIERA-NEWTON: Seven years ago, when I was eighteen. It was my freshman year in college. I was throwing a party with my friend, who was also called Harley. It was a gimmick, like "Harley and Harley." He was an actual DJ, but since I'm an annoying girl, halfway through the party, I was like, "I want to pick the songs. I want to be the DJ!" The party kind of did well so we opened up the downstairs floor of the club, and I was allowed to DJ there. There were less people down there, so I learned along the way and kept messing around until I found what worked for me. The other Harley kind of showed me the ropes.

FK: Now that "Call Me Maybe" is so 2012, is there a song of the summer?
HVN: I love "Get Lucky" by Daft Punk and Pharrell.

FK: What would you have named Kim and Kanye's baby?
HVN: You know, I think I must have known it subconsciously, because before they announced the name, I said to my boyfriend, "Really, it should just be North. How funny would that be?" And then it was. But I'm not mad at North West. I think it's the perfect name for a Kim and Kanye union. Anything else would have been disappointing.

FK: So you're psychic.
HVN: Not about the important stuff. I can't help anyone win the lottery.

FK: Personal style blogs are full of your red carpet photos, but do you dress differently when you DJ?
HVN: Yes, I actually try to wear something comfortable since I'm usually standing around for quite a long time. It's not the time to experiment with new shoes!

FK: Please describe your personal style in one sentence. This sentence must include the word "record."
HVN: That's impossible! Record?! What have other people's words been?

FK: Balloon, bubble, sandwich, pony... Yours definitely isn't the hardest one!
HVN: Oh, I have it! Okay. I can get ready for anything in the morning in record time because I have a go-to uniform of mini dresses!


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